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Old 26-02-2011, 12:34   #220
Doz007
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Re: Guardian: "Sky Atlantic won't be on Virgin Media soon, says BSkyB boss"

Quote:
Originally Posted by Chad View Post
The figures for the week between the 07th and 13th of February on Barb don't cover SKY Atlantic in glory. A weekly share of just 0.3%. Even the following channels out performed SKY Atlantic during this period:

SKY 3
SKY News
SKY Sports News
4 Music
Alibi
BBC News
CBBC
CBeebies
Challenge TV
Dave Ja Vu
E4 + 1
G.O.L.D.
ITV3
Nick Jr.

Okay so some of the above channels are on Freeview and other formats so have an advantage in terms of drawing a viewing audience. Cbeebies weekly share is 4 times more than SKY Atlantic.
Wow, that list really shows how little impact all that advertising has has on viewing figures!

I've watched countless TV ads and seen several billboards promoting the new channel, I think Sky expected this to be a really big hitting channel. They must be hugely disappointed by these figures.
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