Quote:
Originally Posted by pauldavies83
May well be, but on those numbers I found its still not mainstream after nearly 5 years of availability (IIRC first availability was the 2006 World Cup).
That could be down to people not understanding the technology - I'd guess a lot of people buy a HD-ready TV and think they are automatically watching in HD.
So I wouldn't use HD take up as any sort of indicator that your average punter would be interested in paying a premium for TiVo. At least not in the short term.
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I'm talking about subscriptions to HD, not grannys buying an HD telly with a normal V-Box or Sky box.
---------- Post added at 13:13 ---------- Previous post was at 13:11 ----------
Quote:
Originally Posted by LexDiamond
I don't see why VM's only consideration with the Tivo would be poaching customers. That would be important but Tivo does also strengthen VMtv among its current customer base and also has the potential to increase revenues from its current customer base.
VM said there would be different versions of Tivo at different price points so it could be very good for its current customers, particularly those not on XL who have no equivalent alternative on Sky.
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indeed, it's also about improving what current customers can get and adding customer loyalty/retention, as any good business should be trying to do.
