Thread: TiVo
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Old 18-02-2011, 18:43   #2721
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Re: TiVo

Quote:
Originally Posted by pauldavies83 View Post
I disagree. TiVo had a full year headstart on Sky and only sold 35k in it's first 18 months (12 months of those Sky+ wasn't even available, the next 6 months it was limited in availability).

I remember the Sky marketing for TiVo - it did exist. It was on their 999 welcome channel on a continuous loop, and Sky boxes weren't exactly on 24/7 at the time so it was definitely seen. People just didn't want it and no amount of marketing can sell something the public don't want.

When Sky+ came along a year after TiVo it gave people (in general) what they wanted - record and watch something else at the same time (like the VCR they were used to). TiVo was a geek's niche (probably why I had it!)
Sky were saying that they would bring out an intergrated PVR, at the same time as "promoting" TiVo. Customers just held on till an all in one box was launched.

Sky+ was very pricey when 1st launched.. close on £380
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