Quote:
Originally Posted by v0id
I doubt advertisers were too pleased with the closure of two channels either
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good point and the viewing figures to go withthem Plus Reach I would one angry businessman/advertisor getting on the blower to SKY.
2.6m customers or 147,000 Its goto be a massive own goal.
The other is even if Freeview/VM took it would it even get close to the revenues of Virgin 1/Bravo provided. Somehow I doubt with these low numbers.
Like I said Sky completely misread the british public view habbits.
---------- Post added at 22:43 ---------- Previous post was at 22:37 ----------
Quote:
Originally Posted by Chad
I don't believe SKY care about advertisers anymore, and any pressure will simply be ignored. Think how much advertising revenue SKY lost pulling SKY Sports News from Freeview, BT, Virgin Medium TV package and their own lowest package. SKY Sports News used to get more viewers than SKY Sports 2, 3 and 4 combined according to Barb. Viewing numbers have since halved.
SKY have already covered their behinds with advertisers anyway:
http://www.skymedia.co.uk/_downloads...%20%28W%29.pdf
Maybe someone way smarter than me can make sense of pages 48,49,50,51,52 and my favourite page 59 'the disclaimer'. |
They should ignore it at there peril who actually gives them money advertisors and viewing public. Ignore those fundemental eliments can take down a big Corporate company.
I filmly think SKY starting believe the hype there untouchable but alienate these two and they will soon learn that profits will get smaller.