Quote:
Originally Posted by one2escape
In some aspects yes they over paid for the rights. With this "ruling" it could cause some major damage to the league itself with the rich clubs getting richer and the poorer getting poorer. A club (say Utd or Liverpool) now could set itself up in a country with rights to its matches and then charge a money to access the rights. This ruling has Sky scared.
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No they can't.
Part of belonging to the premier league means you're part of the collective bargaining agreement, which means a club hands over ALL rights to it's games to the premier league. There is no situation in which a club can "go it alone" without first pulling out of the premier league.
What this does mean though, is a broadcaster could buy the rights in a European country cheaply, then market them in the UK, IF and only if the entire market based bidding system wasn't changed.
Instead what is FAR more likely to happen is there will be one company that holds the broadcast rights for each package in the entire EU, and then other countries can obtain the matches from them, or they can offer up channels in those areas themselves.