Thread: Premier League TV football choice 'upheld' by EU advice
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Old 03-02-2011, 12:44   #8
clinteastman
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Join Date: Jan 2007
Location: Sutton Coldfiled
Age: 51
Services: Virgin Media XL TV, XXL Broadband, L Phone, TiVo, V+
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Re: Premier League TV football choice 'upheld' by EU advice
Quote:
Originally Posted by BenMcr View Post
What worries me is that if Sky lose the exclusive rights to the football, then they may push exclusive content much more on other channels e.g. no Sky Atlantic ever on VM etc
Or it might go the other way, Sky Atlantic is used as a carrot to get people on there network, if the money made from that is less than say the VM payments + extra advertising revenue from the larger view figures then I'm guessing they will start to pimp it out. They would need to make up the shortfall in revenues from somewhere.
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