Re: Coming Soon to Virgin TV (2011) Vol. I.
Well it’s my view that an extra HD sky channel pack (nothing stopping VM signing deals with other providers though) will not happen because Sky will never want to offer it and as long as they offer SD content, I don’t think there are any rules forcing them to offer HD as well. The answer from Sky would be that TV viewers can get all HD channels by subscribing to Sky for TV.
I think we just have to pragmatic on how far VM can go and that is what is behind that article in the Telegraph. I would like to see everything in all formats (SD/HD/3D) via my VM subscription, I just simply think Sky wouldn’t want to offer this due to VMs competitive advantage on broadband and even Tivo; so they need to hold back their own premium viewing content to attract customers.
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