Re: Coming Soon to Virgin TV (2011) Vol. I.
The important issue here is access to content in the first place, not +1 and HD channels and a key goal VM have to keep their eye on; this is why Sky Atlantic is key as this is now a situation where Sky (presumably due to unreasonable demands on price) have locked VM out of new content e.g. fans of Mad Men will not be able to see the latest season 5.
If a deal is done such that Sky Atlantic appears on VM in at least SD form after the 3 month period free of all Sky subscribers ends, then I would be happy enough with that.
Sky will always have the advantage of having the most HD channels so if you want every option of access (HD, +1 Sky channels) you need to buy Sky as the only choice at the end of the day.
Some people have talked about an extra charge/selection above TV XL for the extras Sky has over VM. No chance of that ever coming as that would remove any access service competitive advantage over VM so the best VM can go for is making sure they provide VM subscribers with SD content at least.
If Tivo is meant to be this great all dancing access anywhere any time platform then fundamental access to content has to be a pre-requisite and that doesn’t mean access to content that was first shown a year before on Sky!
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