[eugene]

Right, I have to say something on this. If some people on here had their way Virgin would pay silly money for Sky Atlantic and all our bills would have to go up to pay for it. Instead Virgin are rightly waiting for the advertisers to have a go at Sky and force them to make it available to Virgin Media at a much lower cost sot that it can be included in the XL package for example. If you look desperate to get something from Sky they'll fleece you. We'll obviously get it in the end. I for one would be disappointed if our bills had to go up substantially just to please a few people who demand Sky Atlantic now and would probably then never watch it and demand something else we haven't got.