Quote:
Originally Posted by Felim_Doyle
I've been tending to avoid watching the Sky ads. at all but, maybe on my third watch/listen, I too have noticed that extra bit of ambiguity in addition to what I mentioned in a previous post.
If we do get Sky Atlantic, it will likely be on a 'non-base' package such as XL and above. That counts as paying for it and so the exclusivity in the ad. may be valid if you take into account the 'free' clause. Wishful thinking, it will be free in SD to all Sky customers but potentially available in SD and, maybe at some stage, in HD to paying customers on other platforms. Even my attempt at explaining it is clumsy, ambiguous and open to interpretation but hopefully it makes some degree of sense that BSkyB are trying to suggest that only their customers will have Sky Atlantic to the exclusion of all others, without actually saying that.
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I'm sure if a deal can be done, then VM will do it. Sky seems to be making a lot of noise about it being "free and exclusive on Sky" even when talks are ongoing, so they probably have no intentions of letting any other provider have it for a few months yet. IMO