Quote:
Originally Posted by Mikey1981
The ad says free and exclusive to ALL sky customers, purely wishful thinking but could that mean its not free on virgin and you have to be on at least tv size XL to get it, I.e not free.
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I've been tending to avoid watching the Sky ads. at all but, maybe on my third watch/listen, I too have noticed that extra bit of ambiguity in addition to what I mentioned in a previous post.
If we do get Sky Atlantic, it will likely be on a 'non-base' package such as XL and above. That counts as paying for it and so the exclusivity in the ad. may be valid if you take into account the 'free' clause. Wishful thinking, it will be free in SD to all Sky customers but potentially available in SD and, maybe at some stage, in HD to paying customers on other platforms.
Even my attempt at explaining it is clumsy, ambiguous and open to interpretation but hopefully it makes some degree of sense that BSkyB are trying to suggest that only their customers will have Sky Atlantic to the exclusion of all others, without actually saying that.