Quote:
Originally Posted by greeninferno
Virginmedia/ESPN should outbid Sky for thr EPL football rights next time they are up for auction.
Then we would see the fur fly.
sky would then be cap in hand to Virginmedia.
Might be expensive initially but it would turn the situation on its head.
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ESPN are in a position to outbid Sky for EPL rights they certainly have the financial muscle. Sky have cosyed up to ESPN since they arrived in the UK as they know full well they are a major player in world sports coverage. However, VM do not have the money they are in a considerable amount of debit which they have just finished re scheduling.
IMO rather than them going toe to toe over EPL they will split the rights to stop either of them over paying for rights. Which I am well aware is anti competitive, but who is going to stop them!