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Old 03-01-2011, 23:34   #89
mersey70
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Join Date: Dec 2009
Location: Wirral
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Re: Sky Atlantic on Virgin Media

Quote:
Originally Posted by muppetman11 View Post
I'm worried for Virgin in 2011 , Sky's money and marketing will trounce all the TIVO news , the Virgin HD lineup is weak and the loss of channel one and Bravo doesnt help the VM platform.
It's common sense that it is content not technology that sells subscriptions and Sky fully understand that, even ITV are really beefing up their content arm now, Crozier has said they will reduce their reliance on independent productions to far less than their current levels.

We can all be annoyed with Sky and in some curcumstances rightly so but it was VM who wanted rid of their channels. Things could get even worse if Sky get hold of VM's share of UKTV but from a business point of view I can still see why VM did sell, their channels were rather lacklustre and never really caught the imagination and it didn't look like they were prepared to invest much in them. I cannot personally say I will miss any of the channels that have been chopped.

I also don't see a particularly wonderful future for VM in TV terms but they should have a boom in broadband as we become more data hungry.
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