Thread: Sky Atlantic on Virgin Media
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Old 30-12-2010, 13:01   #45
Flyboy
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Re: Sky Atlantic on Virgin Media
Quote:
Originally Posted by dsmuk View Post
Along with stating that HD VoD was the way to go they have to date failed to provide a single HD VoD programme from Channel 4 despite signing a deal to say they could/would back in October 2007

http://pressoffice.virginmedia.com/p...cle&ID=1060314
I think the important wording is:

Quote:
Virgin Media has struck a deal with Channel 4 that enables them to offer a selection of Channel 4 programming in HD via their TV on demand service.
This means that they can, if they wanted to, not that they have to. I presume it is a matter of bandwidth, rather than desire. However, I am pretty sure Countdown has been available in HD VoD in the past.
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