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Re: Tivo
I think it helps if you think of the £200 as being for the 'service'. There's no way VM could provide the 'service' (CPE, backend, infrastructure) for £3 a month. So they offer a low monthly fee and have an upfront charge. Let's look at some numbers. A VM subscriber having TiVO for (hopefully!) two years:
£3 x 24 = £72. Plus the £190 upfront is £262.
Now charge the same upfront as they do for V+. This leaves
£212 / 24 = £8.83, so call it £9 a month.
If VM had mandated a 2 year contract (which wouldn't be a massive surprise, they're already after 18 month contracts) with an extra tenner per month and only £50 upfront I don't think anyone would be complaining. I'm happy to pay the £189.
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