Quote:
Originally Posted by sherer
Such as ? Apart from the signs at the side of the race I can't see much else. The hospitality is all provided for them by the teams.
How they use that exposure on the cars for adverts and access to the drivers is all down the deal they sign with the drivers.
Not sure what exactly they are after here
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For example Santanders advert in which Lewis Hamilton appears as a piece together model and car.. Do you think that Santander could have used the F1 logo's in that advert without permission from Bernie???
As I said it's a lot more than a simple logo on a car..