Cable Forum - View Single Post - [Merged] You have to give Sky their Due!!!

jfman · 05-09-2010, 19:13

I agree, my point was really that I don't see it being part of some tactical masterstroke for Sky to do something that's quite ordinary and could be fully anticipated.

If anything, Virgin have pulled the masterstroke by offering Sky Premium HD effectively free to top tier customers. Sky on the other hand can't, as Virgin's fee will no doubt be linked to Sky's retail pricing. Sky equally have little/no movement on phone line rental or broadband pricing.

05-09-2010, 19:13	#39
jfman Architect of Ideas Join Date: Dec 2004 Posts: 11,146	Re: [Merged] You have to give Sky their Due!!! - VM Screwed Up? I agree, my point was really that I don't see it being part of some tactical masterstroke for Sky to do something that's quite ordinary and could be fully anticipated. If anything, Virgin have pulled the masterstroke by offering Sky Premium HD effectively free to top tier customers. Sky on the other hand can't, as Virgin's fee will no doubt be linked to Sky's retail pricing. Sky equally have little/no movement on phone line rental or broadband pricing.