Quote:
Originally Posted by gregpegg
Sky do a deal with VM and have to give Sports 1 & 2 HD and Movies HD, plus Sky basics HD.
So Sky put several over on VM.
1)They announce Movie Classics will go HD BUT it's not part of VM deal.
2)Immediately Advertise that only Sky have All sports HD channels.
3)Introduce sportsnews in HD again not part of the VM deal.
4)Launch Living HD on Sky BEFORE VM launch the Sky basics HD channels or even mention a launch date.
Well done Sky your marketing is top notch!
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And snap up nearly every HD channel when they launch.