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masefield · 28-07-2010, 06:56

Not quite sure where to place this on the Boards - however please refer to the enclosed extract from the latest quarter results - seems tp provide a guide as to the future.

Bringing 'Digital Entertainment' into homes
We grew our digital TV base by 25,900 in the quarter to over 3.7m customers. These viewers continue to enjoy our
market-leading video-on-demand (VOD) service with well over half of them using and watching VOD as part of their
everyday lives.
We are also continuing to aggressively expand our High Definition (HD) offering. A year ago, we carried one HD
channel, but this will increase to a total of 26 channels in the next few weeks. We have announced the August launch for
Sky Sports 1 and 2 HD and ten Sky Movies HD channels and we expect to continue to increase the number of HD channels. As
a result, our HD base is growing rapidly and we added a record 259,000 customers in the quarter to reach an installed
base of 1.2m.
Through our agreements with BSkyB, we have also secured long-term carriage of the Sky Basic channels and the former
VMtv channels, along with access to interactive red button sports coverage and the opportunity to deliver selected Sky
standard definition programming over the internet. We continue to work with TiVo to develop and launch a new converged TV and broadband interactive platform in the
fourth quarter.

28-07-2010, 06:56	#1
masefield Inactive Join Date: Feb 2007 Posts: 25	Virginmedia Quarter Results Not quite sure where to place this on the Boards - however please refer to the enclosed extract from the latest quarter results - seems tp provide a guide as to the future. Bringing 'Digital Entertainment' into homes We grew our digital TV base by 25,900 in the quarter to over 3.7m customers. These viewers continue to enjoy our market-leading video-on-demand (VOD) service with well over half of them using and watching VOD as part of their everyday lives. We are also continuing to aggressively expand our High Definition (HD) offering. A year ago, we carried one HD channel, but this will increase to a total of 26 channels in the next few weeks. We have announced the August launch for Sky Sports 1 and 2 HD and ten Sky Movies HD channels and we expect to continue to increase the number of HD channels. As a result, our HD base is growing rapidly and we added a record 259,000 customers in the quarter to reach an installed base of 1.2m. Through our agreements with BSkyB, we have also secured long-term carriage of the Sky Basic channels and the former VMtv channels, along with access to interactive red button sports coverage and the opportunity to deliver selected Sky standard definition programming over the internet. We continue to work with TiVo to develop and launch a new converged TV and broadband interactive platform in the fourth quarter.