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Old 04-06-2010, 14:07   #67
Felim_Doyle
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Post Re: Acquisition by Sky of Virgin Media Television

Quote:
Originally Posted by Rob View Post
This actually makes a lot of sense for VM. They can concentrate on what they should be doing, providing a good distribution network for content, leaving others to be providers of the content.
The situation with VM and VMTV was no different than having BSkyB as a delivery platform and Sky as a broadcaster. It works fine for them!
Quote:
Originally Posted by Rob View Post
I do wonder though if VM safeguarded access to any future premium stuff for example 3D channels (if they happen).
Quote:
Originally Posted by Rob View Post
The risks are perhaps long term when carriage agreements come up for renewal. If a content provider has an increasing monopoly, as Sky will undoubtedly have, who is to influence the pricing? In the standoff only a couple of years ago when Virgin stopped carrying any Sky basic channels, VM placed a lot of reliance on their Virgin1 TV channel. I hope that someone has thought it all through, for the long term and not just a short term cash flow.
Well that has been the big concern in all of these discussions. Hence some people's (my) grave concerns about the deal.

---------- Post added at 14:52 ---------- Previous post was at 14:31 ----------

Quote:
Originally Posted by Digital Fanatic View Post
You are right on this one Arthur... I'll give you that
Quote:
Originally Posted by Arthurgray50@blu View Post
and we should now get all the HD channels that Sky have - see l am always right.
I don't think that we are getting all of the HD channels that Sky have, or may have in the future, just yet!

---------- Post added at 15:01 ---------- Previous post was at 14:52 ----------

Quote:
Originally Posted by mertle View Post
Where Virgin gonna advertise for new customers without dedicated stations ...
AFAIK, Virgin 1 was the only VMTV channel available on DTT (FreeView) where Virgin might have been seriously targeting new customers.

I guess they'll pay to advertise on other channels, as they already do, and use leafleting campaigns in areas that are being newly cabled.

---------- Post added at 15:07 ---------- Previous post was at 15:01 ----------

Quote:
Originally Posted by gadge View Post
So when do sky take over the channels?.
More content to offer, acquisition of contracts with producers of popular programming, access to the Virgin 1 EPG slot on DTT (FreeView), potential increase in share of advertising revenue.
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