Quote:
Originally Posted by Sir John Luke
It's a disincentive to any company thinking of emulating Phorm.
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Unless that company was, say, a large search engine that was combined with it's own Advertising network. Also, whether it would succeed at that depends on how much import this hypothetical Phorm clone places on search results rather than the actual links clicked..
Quote:
Originally Posted by Kymmy
Trying to rack my brain for who would want such a search... only people I can think of is child pornography searchers 
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I don't think there is a legitimate reason that the average consumer would want https protected searches.
Quote:
Originally Posted by Damien
Surely anyone who wanted to keep their searches private? It won't prevent the police from knowing what you searched for but it would stop people monitoring network traffic from doing so.
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And exactly why would anyone (apart from the police and companies like Phorm) want to know what you search for?