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Re: Coming Soon to Virgin TV (2010)
If these deal goes ahead I suspect Virgin will demand red button and HD, access to all Sky channels at launch, access to all 3rd part channels that Sky helps launch and a clause that ensures that VMTV channels are always available on cable and that that the Sky channels can never be removed.
I would also expect that there would be a clause that would forbid VM from entering the content business again or at the very least for a number of years.
Hopefully VOD will be factored in as well as Sky seem to by VOD rights to all its US shows. and if we really want to dream how about a tie up where Sky customers can get Virgin cable to access VID via their Sky box?
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