Quote:
Originally Posted by harmitage
You should have gone to Specsavers  |
I have been a firm believer for many years that you should never name your business or product so specifically at the outset that it becomes restrictive to you later.
SpecSavers are now flogging digital hearing aids. Bovril now do chicken (it's very nice) and Oxo have a whole range of products that have never heard a 'moo'! In order to operate in the private sector and internationally, the former nationalised industries that had British in their names have dropped it (e.g. BA, BT) as well as bmi and others that were not previously state owned.
I hope this doesn't offend anyone's vegetarian or nationalist sensibilities.