I think his confusion was more the headlines which totally contradict the body of the release.
Quote:
# UK’s first high-speed network complete
# New 50Mb pricing now below £30
# Virgin Media trials higher upstream speeds
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I guess the PR team felt so horny they just couldn't keep the release until it was actually true, given that this 'now below 30GBP' pricing isn't going to be 'now' for another more than 6 weeks, and the network isn't actually complete though this is a VM press release and it's best not to let facts interfere with the flow of BS from any PR department
