[m419]

This is how Virgin TV,Virgin Media Television and UKTV Channels are:

Virgin TV:

Cable TV platform and service provider with multiple choice of channels from a range different broadcasters such as BBC,Virgin Media Television,UKTV,Sky,Discovery,Viacom,MTV and a few more. Virgin TV delivers direct to the consumer. The TV channels and on-demand content are brought to you by Virgin Media limited, each cable franchise is listed as a private limited company of its own and is owned by Virgin Media which is a plc for example, Cable London Limited which covers Enfield,Camden,Harringey,Hackney and Islington of north London. That way it makes it easier to sell of individual franchises if they are under performing.

Virgin Media Television:

This is a TV channel broadcaster for the UK Pay-TV and Digital terrestrial market. It is also content provider for Virgin TV. The company owns and broadcasts Living,Living 2,Living+1,Living+2,Challenge TV,Challenge+1,Challenge Jackpot,Bravo,Bravo+1,Bravo 2,Virgin 1 and Virgin1+1. Virgin Media Television also owns a percentage of Setanta sports news. Virgin Media Television previously was part of United Artists group and became wholly owned by the Telewest Broadband group in 2000. Orignally,the broadcaster aired Bravo,The Childrens Channel(TCC)(Now Trouble),The Family Channel(Now Challenge TV) and in 2005 Player which became Bravo 2 and FTN which is now Virgin 1. Living became part of the group in the mid-90's,previously UKTV held Living and was called UK Living.

UKTV channels:

This is also a broacaster and airs the following channels; Watch,Watch+1,Alibi,Alibi+1,G.O.L.D,Dave,Dave+1,Ed en,Blighty,Home,Home+1,YEsterday,UKTV Food and UKTV gardens.

It is a 50/50 joint venture between the BBC and Virgin Media Television. The broadcaster airs is channels across: Virgin TV,Sky,Tiscali TV,Smallworld Media TV,Wight Cable and Freeview as well as Top up TV.

Virgin Media Group has planned to offload its 50% share in UKTV channels. This is not the whole of Virgin Media Television. It is recommendable as it will release a lot of cash,Virgin Media doesn't really provide much content for these channels anyway and popularity for these channels is decreasing which is why they have all been rebranded!

I don't think Virgin Media is 100% sure it wants to sell Virgin Media Television, Living TV has aired exclusive shows and provides Virgin Media,Tiscali TV and BT Vision customers a lot of on-demand content. This channel is very popular and must bring in a lot of revenue!

Furthermore, Virgin Media has also looked into the possibility of acquiring Playboy, why would they be interested in buying that if they no longer want to be a content provider???

As mentioned above Virgin Media do use Virgin TV as a tool to keep Phone and broadband customers,however Virgin Media also use Broadband and phone and even Virgin Mobile to keep Virgin TV subscribers.

And you don't have to take Virgin phone to get Virgin TV, You can still order Virgin TV as a stand alone product through tele-sales. Bare in mind there are some streets and franchises that do not have Virgin's own telephone service.