IT would be guarantied remember this is not the first advert they been slapped for
ASA think that only the heaviest of users get hit, but in actual fact we could all get hit one after the other. it's a never ending cycle.
spot one with that m8
remember under the civil disclosure rules you could force em to hand over the proof they that its only the heavy users that get it.
no way out for em hand over paperwork they lose don't hand it over they lose
plus on the balance of provability the numbers just don't add up

