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Re: Virgin Media to add more HD channels
The way I see it, companies are almost queueing up to broadcast exclusively in HD on Sky's platform. If Virgin then want those HD channels on cable, even though they've already got them in SD on cable, they have to go through Sky because of the "exclusive" clause in every one of those contracts the broadcasters signed with Sky. Virgin should be pushing for more HD capacity on their network, but until analogue is switched off and the HD programme transmission (or even all programme transmission) moved to H.264 (and related to this, the TV side of things moved to DOCSIS 2.0 or 3.0, they can't have a hope in the frozen wastelands of Beelzebub's homeworld to remotely match Sky's capacity for HD.
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