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Originally Posted by Russ B
Admiral use Indian callcentres in the evenings purely because they want their UK staff to enoy the benefits of having a 9 to 5 day. They're one of the few companies that use offshoring but not for financial reasons.
The whole data protection thing was brought up a few years ago - apparently no infomation is stored in those countries, it's all retreived from the UK.
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I got that one wrong Russ its Churchill not Admiral who use the term UK call centers in their adverts.
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Originally Posted by jungleguy
The demographic Saga and Admiral are targeting are somewhat different to what VM are targeting. Lets be frank here, VM are pushing super fast BB, and early V festival tickets, you got to ask your self who are VM trying to target? Your average 18-24 year old online gamer, single bloke probably doesn't care if he places his order for VM with a Philippino, but would be interested in those V festival tickets.
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I agree that Saga maybe a special case, but Admiral and Churchill certainly don't deal exclusively with older customers, in fact I'd hazard a guess they make up a rather small percentage of their overall client base.
I also disagree that VM's target audience would be between 18-24 your forgetting about the phone and more importantly the TV services they offer, at another guess
I'd say the demographic that holds the biggest sway with VM would be the 35-60 year olds.
I agree that in the case of 50mb BB most customers would be at the younger end of the scale, but when you consider that of all VM's BB services over 70% of customers are on 2mb. The only reason VM are moving their UK call centers abroad is money, nothing to do with youngsters not caring who they talk to, besides out of those 18-24 year olds I wonder how many have the bill in their names? or is it more likely thats its in their parents name.