[virginruinedntl]

Is this constant rebranding anyone else? They should research names BEFORE they launch then they wont need to re-brand. I now dont have a clue what channels are now and what they were called before, the people in charge dont understand what building a brand is. Luckily its only crap channels that are rebranded so i dont need to even bother looking at their tv listings :P

They are probably are ashamed by the awful channels so rebrand it so ppl think ooo a new channel lets see whats on! Then they realise its a crap channel then a few months later the channel rebrands again :P