Quote:
Originally Posted by JethroUK
5% viewer using PVR?
I dont think so!
Personally i dont even *know* anybody that doesn't have PVR (Sky+ V+ or freeview) & that's 100% - even my one million year old dad has PVR.
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Actually the timeshift stats also include people recording with good old fashioned VCRs, or DVD recorders. They are not entirely a function of PVRs. The only constraint BARB puts on the figures is that the timeshifted viewing has to occur within 7 days of transmission. Nevertheless I didn't say only 5% of homes have a PVR or use VOD, I simply used BARB stats to show that PVR and VOD usage has not dented overall viewing figures as much as you claim it has.
I hear what you're saying about the number of people you know with PVRs but that's the danger of quoting personal experience when the reality as shown by statistics is actually very different.
PVRs and VOD are almost exclusively available through only Sky and Virgin. Yes, you can get Freeview+ now but it's very new, and yes there are a few loyal TiVo users still out there, but basically the number of PVR users is a
subset of the number of pay-TV subscribers in the UK.
Virgin has a little under half a million V+ subs (that's about 14% of their total subscriber base) and Sky has over 3 million. 3.5 million '+' users is about 14% of all UK households. Put another way, that's about one in seven homes, which is rather less than the 'everybody's got one' which comes from your own experience.
Incidentally, I don't have one, so now you know someone who doesn't.
