Quote:
Originally Posted by joyrider1
More up to date Stuart, andSky are creating 1000 jobs to meet demand in the next quarter
Sky has cut the purchase price of its flagship Sky+ HD box from £150 to £49 with immediate effect.
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The rise in subscriber numbers coupled with reduced churn and increased revenue per subscriber contributed to total revenue of £2,601m in the second half of the year, up 6% on the year before, and an adjusted operating profit of £388m.
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So if the product is selling as well as Sky claim - why did they feel the need to cut the price to £49? Companies are not usually in the charity game?