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Originally Posted by sherer
Not sure that is true though. They probably get more prople going onto Sky due to lack of red button and missing matches etc than they do by offering it to VM. With red button being exclusive to Sky it makes them more attractive, same as them keeping HD channels to Sky they get more people going to Sky for HD than they would if they offered the channels to Freesat or VM
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You're right about the HD and you're right about the red button being an attractive additional favour. I can only go by personal experience and that isn't always an accurate indicator.
Although I would use the red button feature occasionally, it isn't a big enough attraction on it's own to make me want to return to Sky. At least 2 of my mates are the same. All 3 of us no longer have Sky sports as Setanta and match of the day provides us with as much football as we need.
The reason we ditched it was simply because we couldn't see the Scottish teams in the Champions league because of the lack of red button.
This may be a mainly Scottish thing so I suppose the decision not to share the red button may generate more money overall
