Quote:
Originally Posted by Wild Oscar
Thats odd!
I thought we'd come to the conclusion some time back that Richard Branson had very little to do with Virgin Media .. minor shareholder only etc,etc .. and yet here he is with 'a message from Richard' .. one of the balloons in the bottom left-hand corner ..
What happened there then?
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Its all about PR. alought virgin enerprises only has a small percentage in VM its still a signifacant cash investment. So VE (including ritchard) will do whatevers plausable to improve that investment. RB being a "well respected" personalaty and the public perception that anything with the virgin brand is Ritchards it makes sence that he is the public figure head of VM even if he (and his company) have very littletodo with the day-to-day running of VM.