Quote:
Originally Posted by m419
I often wonder why NTL Telewest wanted to use the Virgin brand in the first place and spend all that money rebranding!
They have launched a service called 'NTL at uni' offering Telephone services at universities.
Wouldn't it be better to use the Virgin brand for all NTL businesses???
Or even better for us,wouldn't it be better to use NTL for all its businesses that way we wouldn't have to pay for the lease of the Virgin brand!
www.ntlatuni.com |
NTL:Telewest business may not have the right to use the Virgin brand. They are a seperate company.
They used the Virgin brand because it has a good reputation amongst consumers (whether that reputation is deserved or not is another matter entirely). NTL and to some extent, Telewest, didn't.