Thread: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
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Old 13-08-2008, 14:28   #13921
icsys
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Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
Quote:
As a means of retrieving targeted ads, PageSense inserted JavaScript tags into every page visited by an ISP user. Webwise doesn't use JavaScript, and according to a BT report obtained by The Reg, Phorm dropped the JavaScript technique because it meant ISP users were more likely to realize they were being profiled.
In other words... they wanted the profiling to be covert.


Hello 'tee cee'. welcome to the debate.
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