Quote:
Originally Posted by madslug
Google were very clever when they decided to allow brands as part of the bid key words. The question is: does each click cost 8p or the default £2.50? It is interesting that the Google adwords tool associates the word 'phorm' with light and php scripts including smarty and forms, also design and maglites / flashlights including clip on book lights. No relevance yet for their products.
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Of course we know there are other companies called Phorm (
http://www.phormdesign.co.uk/) who've been trading in the UK for longer than Phorm, and are in the website design business, so there are at least 2 companies have a right to buy that keyword in relation to internet marketing!