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Old 10-08-2008, 21:32   #39
Chrysalis
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Join Date: Sep 2003
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Re: VM position 50 meg as "premium"

actually I think VM are right in the current broadband market. Samknows recently did a diagnosis of the major isps, and BT broadband performed horribly on non port 80 traffic even worse than the famous plusnet.

Ipstream adsl the way the wholesale prices work and considering the variable quality depending on line length I now see it as a budget model, its attractive to light users only, and heavier users generally get heavily restricted or have to pay a very heavy premium eg. £80 month for 8meg unlimited on zen subject to line quality. BT broadband and 90% of the adsl market are all concentrating on customers who pay under £10-15, sky willingly selling broadband at a loss just to retain tv customers so the broadband market on the adsl side has become very budget based. To keep costs down most are employing traffic shaping much worse than STM with a few exceptions, sky is the only major adsl isp that currently has no traffic shaping however they are now going to be enforcing their monthly caps and they still have line length restrictions.

I said a while back VM need to model their broadband as a premium product because technically its far superior to xDSL, the only mistake I think they doing at the moment is STM, if they can remove that when docsis3 is rolled out then they have a winner.
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