Thread: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
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Old 28-07-2008, 11:09   #12809
AlexanderHanff
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Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
Quote:
Originally Posted by pseudonym View Post
The potential income from phorming for BT was estimated to be around £85 million per year, on the original opt-out model. That is only about £20 per opted-in customer per year, less than £2 per month.
No it was £84M over 4 years not per year.

Just popping my head in folks, I have been keeping up with the thread. I had an email from someone at the BBC the other day asking me for some info on the next set trials, so it could be we will see more BBC coverage in the near future.

Alexander Hanff
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