Thread: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
View Single Post
Old 20-07-2008, 19:04   #12369
AlexanderHanff
Permanently Banned
 
Join Date: Mar 2008
Posts: 1,028
AlexanderHanff is the helpful oneAlexanderHanff is the helpful oneAlexanderHanff is the helpful oneAlexanderHanff is the helpful oneAlexanderHanff is the helpful oneAlexanderHanff is the helpful oneAlexanderHanff is the helpful oneAlexanderHanff is the helpful oneAlexanderHanff is the helpful oneAlexanderHanff is the helpful oneAlexanderHanff is the helpful oneAlexanderHanff is the helpful oneAlexanderHanff is the helpful oneAlexanderHanff is the helpful oneAlexanderHanff is the helpful oneAlexanderHanff is the helpful oneAlexanderHanff is the helpful oneAlexanderHanff is the helpful one
Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
Quote:
Originally Posted by icsys View Post
Presumably then, the PIA is favourable to Phorm or they wouldn't be pushing it?
Or are they only pushing the favourable bits.... claiming the fact that it is only a draft?
Simon didn't give me any details as to the content and I didn't have the time to read it at the protest (nor was it the correct environment) so I don't know if it is favourable to Phorm or not. I would presume that it is very similar to the original interim PIA (I wouldn't expect it to change a lot) and therefore will mention the anonymising systems as doing more to protect privacy (and I should perhaps change this to Personal Data as opposed to privacy as the two are completely different; but instead I will just add this explanation in the interests of transparency) than current models (such as Google) and their belief that the current model doesn't violate DPA (not the trials, 80/20 Thinking have had no involvement in assessing the covert trials of 2006/2007).

If you recall my discussion with the Earl of Northesk you will remember that in that discussion, the Earl (on the advisory board of 80/20 Thinking) stated he believed the final PIA would have some positive comments in it and some negative and I tend to agree with his feedback on this. I expect that the PIA will make it clear that this system has to be Opt-In to comply with UK and EU law.

Alexander Hanff
AlexanderHanff is offline