Thread: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
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Old 18-07-2008, 20:15   #12193
fidbod
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Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
Quote:
Originally Posted by tarka View Post
Sorry for being a bit behind in the thread but it's been a busy day. A couple of important things to remember...

On the subject of peoples legal opinions it's important to note that the various parties mentioned in this thread that have given a legal opinion have gone to great lengths to detail which laws they think this system violates and why they violate them. BT/Phorm simply say "it's legal, our advisors said so". They give no basis for this legal opinion or explanation why they think that others detailed opinion is incorrect.

On the subject of Polls and Surveys, the various polls that have been released and show that the public is NOT in favour of behavioural advertising, specify the number of people polled and give details of the responses to specific questions. BT/Phorm simply say "our survey says that the public want it overwhelmingly" without providing any details of the questions asked or the numbers polled.

It all comes back to transparency (not BT's definition) and honesty.
Absolutely, this campaign has always been fantastic, lets keep it going.
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