Cable Forum - View Single Post - Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]

tarka · 17-07-2008, 10:50

BT to begin further trials of ad technology

http://www.ft.com/cms/s/0/34c59420-5...077b07658.html

"Carphone Warehouse’s Talk Talk and Virgin Media have also run trials."

A misinformed journalist perhaps or is there more to it?

"Gavin Patterson, head of BT Retail, told the group’s annual general meeting that customers would again have to opt-in for the service." (my bold emphasis)

Isn't this more deliberate misinformation? The previous trials were not opt in... they didn't even have an opt out!

17-07-2008, 10:50	#11929
tarka Inactive Join Date: May 2008 Posts: 86	Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797] BT to begin further trials of ad technology http://www.ft.com/cms/s/0/34c59420-5...077b07658.html "Carphone Warehouse’s Talk Talk and Virgin Media have also run trials." A misinformed journalist perhaps or is there more to it? "Gavin Patterson, head of BT Retail, told the group’s annual general meeting that customers would again* have to opt-in for the service."* (my bold emphasis) Isn't this more deliberate misinformation? The previous trials were not opt in... they didn't even have an opt out!