Quote:
Originally Posted by Digbert
I have feeling you may be right. A quick look through Phorm's financial reports paints a picture of a company spending nearly 4 years development on an ever changing system that doesn't work.
Here are a few extracts (my italics):-
2004 Final Results
We have also invested, in the latter part of 2004 and early 2005, in our technologies and particularly the PageSense Javascript application.Our efforts at the start of this year have been to ensure that the application is sufficiently robust and scaleable, ahead of a full commercial launch.
2005 Interim Results
We are making good progress in using the information generated by PageSense Javascript...
We are also close to finalising a partnership agreement with one of the largest ISPs in the US, which we believe will set an important precedent for the deployment of PageSense throughout the ISP market.
2005 Final results
Our PageSense Javascript application analyses the meaning and context of a web page being viewed by a user in real time, allowing us to deliver targeted advertisements to that user.
As at April 2006, we have signed agreements with ten entities to implement our PageSense technology, and have now established relationships with most of the largest US ISPs. A number of the signed partnerships are currently in testing phase, and the full revenue benefits are expected to flow during 2006.
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I have to wonder about some of that
To the best of my knowledge for this period, they were still 121Media and they were still stealth installing ContextPlus and the Apropos rootkit. I was removing those infections from systems into 2006.
So they used the income earned from a despicable technological means of forced installation and forced advertising to develop an even more despicable technological means of serving advertising.
