[Griffin]

Originally Posted by madslug

The problem with using a cookie is that the system has to be able to read it. To read it, the system has to intercept the data stream.

The problem with the current system is that the OIX scripts hosted by partner sites is looking for the opt-in/out cookie to decide which advert to display. It reads as though the OIX will be targeting all visitors in some way - using a tracking cookie like the other ad networks? - so the current system relies on finding either a 'webwise cookie' or an 'oix cookie'.

The talk has been of providing a cookie-less variant for the final implementation. The technical details of this will make for some interesting reading. [The same code injection displayed by the 2006/7 trials? - similar to the NebuAd method]

Only problem with a cookie variant is my router blocks tracking cookies, therefore the cookie system will make phorm fall foul of the law as i wont agree with opting in.