Thread: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
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Old 07-07-2008, 17:26   #11289
Dephormation
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Join Date: Apr 2008
Location: Bristol
Services: Aquiss.net and loving it. No more Virgin Media, no more Virgin Phone, no more Virgin Mobile.
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Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
Astonishing TV interview with Tim Smart CEO of BT Global Services UK.

Tim Smart discusses benefits and downsides of surveillance. Mentions monitoring verbal conversations and delivering contextual advertising based on the content of the conversation.

States that the challenge is making sure both parties to conversation find it acceptable.

Watch here (click on chapter 5 and 19 to skip to Tim Smarts piece)
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