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Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
I just had a thought.
Does anyone know for certain what the business relationship is between Phorm and BT? Specifically, do BT employ Phorm to make use of their data or do Phorm employ BT to provide the data for their system?
Phorm's statements regarding the "agreements" or "contracts" with the ISPs seems to suggest that it is Phorm who are running the business and that the ISPs are simply providing them with the data.
The reason I am querying this is that BT (and the other ISPs) term and conditions allow for personal information to be shared with "third-parties" and I'm curious as to whether this relationship actually does apply to Phorm.
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