Peter N

It's one of the annoyances with Phorm that we have to interpret their spin before we can investigate the reality.

It's been a nightmare for us at BT forum because the only answers we ever had from BT themselves have been re-hashed Phorm statements - they either don't know the facts well enough to answe questions or they simply aren't willing to reply.

Many sites - especially those requiring membership and which have privacy policies that apply to members - have a HTTPS: log-in page but the site itself is plain HTTP: It is these sites that will most likely have the most personal information without having what Phorm regard as PII.

This leaves Phorm's list of non-profiled subjects up for scutiny as it is unclear what they include or exclude in those catagories. Take "medical" as an example - do they only exclude "medical" information that relates to the customer as many people will visit sites for information relating o other peoples conditions including that of their family and friends. Is pregnancy or abortion a "medical" subject? Ditto suicide or depression.

How will Webwise distinguish between a search for "depression" relating to economics and "depression" as a medical condition?

There are far to many examples to list but the lack of answers and clarity on these basic issues makes me furious especially as the ICO and other official bodies have accepted Phorm's privacy claims without actually bothering to question their validity or viability.