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Old 04-07-2008, 10:43   #11108
Dephormation
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Join Date: Apr 2008
Location: Bristol
Services: Aquiss.net and loving it. No more Virgin Media, no more Virgin Phone, no more Virgin Mobile.
Posts: 629
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Exclamation Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]

Quote:
Originally Posted by Digbert View Post
BT/Webwise/Phorm/121Media have said much about how their service enhances privacy because it doesn't store any recognisable data.
Just wanted to chip in here, its important to state in big letters, for people new to this thread

Your privacy can never be 'enhanced' by allowing someone to read all of your communications.


Phorm cannot assure you that they don't store any recognisable data. They have been asked many times to explain how they anonymise a block of text grabbed from the net. Lets suppose this system really exists. How will it cope with the multinational nature of the internet? Multiple languages? Foreign identifier formats? Foreign character encoding? Cultural differences? Instant Messenger IDs? All personal names in whatever language? Its obviously nonsense.

The consequence? Phorm will process and store recognisable and personally identifiable information.

To repeat; Phorm will process and store recognisable and personally identifiable information.

Its technically impossible to anonymise web data, and anyone who tells you otherwise is fibbing. Anyone who opts into Phorm believing their privacy is somehow enhanced is bonkers.

If the ICO were competent to analyse Phorm, they would have realised that.

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