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Old 24-06-2008, 18:29   #10064
warescouse
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Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]

Quote:
Originally Posted by OldBear View Post
A perfect example, as explained by the ultimate Master of these matters, the superb Sir Humphrey Appleby from Yes Minister.


This is how BT will get their 10,000 trialists.

OB
You are most certainly correct with your comments but remember that the first two trials of Phorms (121Media) interception of BT customers HTTP data was certainly illegal according to unbiased analysis. It is most likely that also will be any future trial.

The bottom line is no matter what they do to opt people in or out, they will probably always be breaking copyright and possibly other laws by profiling most the other websites in the world without the website owners consent. Robots.txt on a website allowing Googlebot does not consent to Phorm. This issue will not go away. (I suspect neither will many of the other issues).

If Phorm/Webwise is supposed to be so good, why don't Phorm instigate their own User-agent string ID and watch how many, or how few, websites clamber to ensure Phorm is allowed to profile their data.

I suspect they don't because it is of my opinion that they know Phorm will not be wanted by most site owners who are informed as to what they do. It is my opinion that they produce lots of clouds and fog to smother this issue and hope it will go away (which it wont).

The issue about Phorm having the ability to track individual users by email addresses and other innocent data that they will profile from many types of HTTP data will not go away either. Phorm must be stopped.
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