Thread: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
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Old 22-06-2008, 20:48   #9863
AlexanderHanff
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Re: Virgin Media Phorm Webwise Adverts [Updated: See Post No. 1, 77, 102 & 797]
Quote:
Originally Posted by icsys View Post
What do you reckon to this 'Independent on Sunday' news story...

Phorm to use BT customers to test precision advertising system on net

By Sarah Arnott
Friday, 20 June 2008

The first live trial of the controversial Phorm internet advertising system is expected to start imminently with the participation of up to 10,000 BT broadband customers.

http://www.independent.co.uk/news/bu...et-851133.html

Posted over on digital spy, I have attempted to correct the obvious error.
this has raised the profile of phorm over there again. could anyone with an account there help keep the thread alive?
It is just the same BS that appeared in the Times last week. Trials starting imminently etc. It is pure Phorm PR nothing more and should be treated exactly as that.

Note that was very little information about the privacy concerns and also no inclusion of ICO/Home Office stating the trials MUST be opt-in, any objective reporter would have reported these as they are official statements from both authorities.

So if you are going to comment on the article make sure to raise those points. Also mention that the statement regarding the system being called illegal "earlier in the year" is misleading, the system has been recently declared illegal and continues to be declared illegal. The article gives the context that the concerns have been quashed which is clearly not the case.

Make sure you mention the protest and link to the events section on the NoDPI web site. Also point people to the leaked report on WikiLeaks and link to as many news articles as you can on the issue (it is easy for the The Register they have them in one place, but BBC articles and Guardian articles (Charles Arthur) would be useful too). There is also the Phorm section on Wikipedia to link to, BadPhorm, Dephormation etc etc etc.

Try and get as much information out there as possible. And please add emphasis to the protest, we need to get as many people there as possible. Feel free to include no2dpi at googlemail dot com if people wish to contact me.

Alexander Hanff
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