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please give us your pro phorm argument
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I already have with the autoblog post.
Another huge benefit is that ISPs need more money to crank up the internet speeds to cope with the huge demands being made on it by BBC iplayer etc.
They currently do not make enough out of broadband to invest in this. The extra dosh generated by Phorm will enable them to invest in more capacity, whilst not increasing broadband charges. Maybe even reducing them.
This I see as a benefit to users. The ISPs seem to think so too.
And it will benefit websites who will be able to target their viewers and get greater revenues.
So I do think there are a lot of benefits.
I appreciate that you lot have privacy concerns, but I just don't think they are valid.
If they are valid, you lot will certainly figure out a way to whinge, and Phorm will be tweaked. It will not go away though.